FOR IMMEDIATE RELEASE
| Contact: | Tanya Mitchell, CFE |
| LearningRx Vice President of Research and Development | |
| LearningRx | |
| Phone: (719) 264-8808 | |
| E-Mail: tanya@learningrx.com |
January 21, 2010
Top-rated Franchise Offers Tips for “Get to Know Your Customers Day”
National company reveals key to success
Colorado Springs, CO (Grassroots Newswire) – January 21 is “National Get to Know Your Customer Day,” an observance that, now more than ever, may be one of the most important days of the year for business owners. That’s according to business leaders and franchising experts at LearningRx, a national brain training company with more than 60 franchised locations across the country.
“Every day should be get to know your customer day,” says Dr. Ken Gibson, founder of LearningRx and author of The Purpose Directed Business. “I’ve led dozens of companies, and every time, getting to know the customer is a basic key to success. It’s especially important in tough economic times when each and every customer may be critical to keeping the doors open.”
LearningRx monitors customer satisfaction closely and scores extremely high on Customer Satisfaction Surveys – earning an impressive 9.3 average out of ten from customers who are asked, “How likely are you to refer your friends or family to LearningRx?” The company also boasts a 35% customer referral rate.
“We have an extremely valuable product,” says Tanya Mitchell, LearningRx Vice President of Research and Development and Certified Franchising Executive. “Our brain training offers life-changing solutions to serious learning problems. But that alone is not enough. We’re thriving because we do know our customers so well, and we use that information to give them a “wow” experience, delivering well-beyond their expectations.”
The top three tips from LearningRx for “National Get to Know Your Customers Day” are:
Talk to your customer about why they are your customer. Ask them about their needs, wants, fears and goals as they relate to your service or product. Don’t be on autopilot and assume that you know what they want or expect from you.
Keep talking to your customers. If you see them in the waiting room, walk over and start a conversation. If you don’t see your customers on a regular basis, call them. LearningRx calls clients at key milestones throughout every brain-training program – even if they talked to the customer in the waiting room the day before.
Personalize it. Remember names and details about family members. Ask your client how his son did in the big soccer tournament or if the new puppy is still playing all night. Find out personal preferences and provide them. If a client likes peppermint tea, then have it waiting for them.
“A tiny bit of attention and pampering will go a long way toward making your customers feel appreciated and valued,” says Mitchell. “If you treat them like your biggest asset, they’ll keep coming back.”
About LearningRx
LearningRx specializes in identifying and correcting the underlying cognitive skill deficiencies that keep people from achieving their full potential in school, business or life. Personal brain trainers use intensive, one-on-one, game-like exercises to quickly enhance weak cognitive skills such as attention, memory, processing speed, and problem solving. Dr. Ken Gibson developed the program based on 30 years of research and clinical trials, and nationwide more than 25,000 students have gone through the training.
To learn more, contact Tanya Mitchell at Tanya@learningrx.com, or (719) 264-8808, or visit www.learningrx.com.
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